The Client’s Need
The Salty Mermaid Oceanfront Hotel is a brand new hotel on New Smyrna Beach. Owners, John & Lisa, had a real challenge making themselves known in the tight-knit historic community surrounding Flagler Avenue. The Salty Mermaid Hotel needed to establish a brand identity and gain a digital presence. With due diligence, the owners met with Blue Island Digital to talk digital strategy and develop a full marketing campaign to assert the Salty Mermaid Oceanfront Hotel as a forerunner among Florida’s luxury hotels.
The Solution
CUSTOMER
Salty Mermaid Oceanfront Hotel
LOCATION
New Smyrna Beach, FL